The business jet industry is returning to life in Europe, according to Jack Pelton, chairman, president and CEO of Cessna Aircraft Co. Speaking at the European Business Aviation Convention and Exhibition (EBACE) in Geneva, Switzerland, Pelton said: “Levels of interest in our aircraft are definitely beginning to pick up and, while the recovery may be slow, there are reasons for optimism.
“Europe is arguably the most diverse region in the world for business aviation,” he continued. “There are established major markets like Germany and the UK, and I’m also optimistic about emerging markets. Before the economic downturn, for example, Eastern Europe was a very strong region for us and we are beginning to see signs – including Citation sales – of that business coming back.
“Europe will undoubtedly remain a growth area for Cessna, driven by the significant advantages that stem from business aviation. We expect the European Union to remain our single largest market outside the U.S. for some time.”
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