Aviation fuel supplier Air BP has signed a Letter of Intent (LOI) with global flight planning business RocketRoute. The agreement was announced at the National Business Aviation Association 2014 (NBAA2014) meeting, held in Orlando, Florida.
The collaboration will provide customers with a more efficient approach to flight preparation as information about fuel purchasing will be available within the overall flight planning process, according to company officials.
Under the terms of the LOI, Air BP will work closely with RocketRoute to integrate information from Air BP’s worldwide fuel network onto the system. As a result, users like corporate pilots, flight departments and private pilots will be able to access all information relating to fuel uptake while formulating their overall flight plan.
“We recognize that flight planning can be a complicated and lengthy process for pilots, flight departments and operations teams and Air BP continues to be committed to providing solutions to make the aviator’s life easier,” said Norbert Kamp, Global Sales and Marketing Director, Air BP. “We are pleased to have been able to respond to clients’ needs and believe the integration with RocketRoute’s platform will add great value to the customer experience.”
The announcement is in response to international customer research that took place over the past summer. The study looked at how customers interacted with fuel companies. BP’s research revealed that a large number of pilots expressed a preference to work with a minimum amount of direct suppliers when organizing flights, company officials said.